Movitec’s participation in the EAM Annual Sales Meeting is a consequence of our commitment to internationalization and the exchange of advanced knowledge. We would like to explain in detail our contribution to this meeting and its practical consequences.
Movitec’s participation in the EAM Annual Sales Meeting: the most important milestones
The EAM Annual Sales Meeting is the annual meeting held by the company’s parent company. This year, for four days, EAM Mosca Corporation brings together all the companies that comprise the group, including Movitec, in Florida (United States). Movitec was represented at the highest level by CEO Víctor Teixiné and Sales and Marketing Director Carles Jurado.
It should be noted that EAM Mosca Corporation, based in Pennsylvania (United States), is one of the international leaders in the manufacture of strapping machines and has over 40 years of history. In addition to its outstanding performance, it is also a model of productivity and efficiency, with a presence in the Americas, Europe, Asia, and Oceania, and has sold more than 25,000 machines over the course of its history. It is an honor for us to be part of this team and share valuable experiences and information.
Furthermore, it should be noted that the United States was a strategic objective for us. Strengthening ties with EAM Mosca Corporation is important to us, and through participation in the EAM Annual Sales Meeting, we have achieved this goal.
Not surprisingly, this visit follows the recent visit by EAM Mosca Corporation executives to the Lleida facilities. Participation in this event was very fruitful and focused on three important areas, which are as follows:
Presentation of Movitec in the US market
First of all, thanks to our participation, we have become known in the US market. We are a company with a global vision and our goal is to introduce our wrapping machines to a market with significant growth potential.
To this end, we were able to address several issues related to our products. First, what we do, second, our know-how, and finally, the importance of having automatic ring wrapping machines at the end of the line. We are aware that we provide added value and wanted to showcase this to a specialized audience. We had the opportunity to describe not only the technology of the machines but also their operation, features, and advantages.
Our commitment to the US market is for the future, so this launch was very important for us. Not only did we introduce Movitec, but we did the same with Movitec Americas. For this reason, we consider the participation to have been extremely valuable.
Boosting Sales
Movitec’s presentation obviously has a purpose: to boost our sales. And our presence at the event has allowed us to establish fruitful contacts that we hope will materialize in the coming months.
It’s not just about showcasing the advantages of our products. Thanks to this event, we have explored stable marketing possibilities, so we are very satisfied with the results we have obtained. Opening new marketing channels and exploring new sales opportunities are two of our core objectives.
Making ourselves known and building trust are essential to increasing our sales, and this has been achieved. For this reason, we have opted to participate in this and other global events.
Defining Future Strategies at the EAM Annual Sales Meeting
The EAM Annual Sales Meeting has also helped us establish our future strategies. We know that the commitment to technological improvement and entering new markets must be sustained over time.
Participation in the event is in itself a strategic commitment, but it has also helped us define future strategies. This encompasses various areas: sales, marketing, and technology. In short, it involves planning what we can achieve in the medium and long term. And, to achieve this, presence at an event in one of our growth markets is essential.
It’s obvious that, to define a future strategy, we must have good information; without it, it would not be possible to define a realistic strategy. And this is precisely what we achieved with our participation in the EAM Annual Sales Meeting.
Team Building Activities
The event was an opportunity to carry out team building activities and, in this way, strengthen ties. We built a community and focused on the following issues:
- Establishing stable communication channels. In this way, we are committed to a horizontal exchange of information that will result in improved business performance. Not surprisingly, we are fully aware that today, cooperation is essential for knowledge flows to work.
- Synergy planning. We are aware of the power of teaming up with EAM Mosca Corporation, which is why we place central importance on this point. In some cases, joint activities can be carried out that result in mutual benefit. We must point out that this has been achieved, and clearly so.
- Comparison of strategies, challenges, results, desires, and challenges, among other data. Thus, the exchange of information has been productive and of practical use. This is the practical way to understand how we can collaborate.
Teamwork is the future, in the sense of sharing information online and, thus, being more productive. Therefore, we are very satisfied with having built a community.
Our commitment to the future
Participation in the EAM Annual Sales Meeting has been a turning point for us, and at Movitec we are eager to improve to have the American market as a benchmark in the medium term. For us, this is a strategic commitment, and we hope this will be the first of many interesting and productive meetings. Would you like to learn more about us and what we do? We encourage you to visit our website and learn more about us. We are a leading manufacturer of wrapping machines with a global focus.